Movie Posters of 2013, Hits and Misses

Here are the hits and misses for 2013 Movie Posters. This is based on my design review. I give my explanation on each. I will say ahead of time that I haven’t seen all of these movies. But a movie poster’s audience is people who haven’t seen it (except posters by Ollie Moss, which are…

Episode 3: Magazine Ads

This is a review of the ads in the latest issue of People’s magazine. In this review I look at the ads both from a design perspective and from a marketing perspective. The magazine has 100 pages, of those 45 are advertising—so almost half the magazine. You can subscribe to my youtube channel here.

Episode 2: Book Covers

In this video, I review the book covers for the 10 books currently at the top of the New York Times Bestseller list in the fiction hardback category. The book covers reviewed are: All the Light We Cannot See, Anthony Doerr The Silkworm, Robert Galbraith The Goldfinch, Donna Tartt The Magician’s Land, Lev Grossman Big…

Episode 1: Movie Poster Reviews

Here’s a review of some recently released movie posters, including: Night Moves (Jesse Eisenberg, Dakota Fanning, Peter Sarsgaard) Son of a Gun (Ewan McGregor) Teenage Mutant Ninja Turtles 1000 Times Good Night Who is John Galt? Automata The Box Trolls Falcon Rising This is the first review video. I will be publishing more. If you…

The Graphic Designer’s Guide to Foil

Everything you need to know to start using foil in your design projects and appear to know what the hell you’re doing. Let’s start with what it is. Foiling is when you apply a thin layer of metal foil to a design—usually a printed piece—to give the appearance of gold leaf. I don’t know exactly when…

Honda Accord “You” Ad

As a marketing designer, I actually do look at the ads when they show up on TV. Not because I want to be sold a product, but because I love studying the ads to see which ones I feel are successful and which fall short. Honda has recently launched a new ad for the Honda…

“Reinventing” the Ice Cream

I ran across a  post today on fastcodesign.com. The name of the article is  Haagen-Dazs Turns To A Design Studio To Reinvent The Ice Cream Bar The design is indeed gorgeous. But that isn’t what I’m going to write about. Instead, I’d like to dissect how this design is a perfect example of design over…